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Bringo, the first Romanian platform specializing in personalized online shopping and fast home delivery, is partnering with Auchan, one of the largest retailers in Romania, with the aim of expanding options for online shopping.
Starting in September, over 30,000 food and non-food products from Auchan stores can be ordered online through the Bringo platform.
Thus, Bringo users have access to over 30,000 products from Auchan physical stores, including food products such as fresh fruits and vegetables, meat, dairy products, groceries, and bakery items, as well as non-food products, ranging from appliances and household care items to pet food and products.
Additionally, MyCLUB Auchan members can easily link their loyalty card within the Bringo app to access numerous advantages and benefits for their shopping.
At present, the Bringo delivery service at Auchan is available in the 8 hypermarkets in Bucharest (Titan, Militari, Crângași, Drumul Taberei, Berceni, Cotroceni, Pallady, and Vitan), and all Auchan hypermarkets across the country will be added to Bringo in the near future.
"Seven years after its launch, Bringo continues to expand its network of partners, once again proving the success of its unique business model in the Romanian e-commerce market—shopping as each of us would, carefully chosen and delivered by a personal shopper.
We are excited about our partnership with Auchan and aim to grow our customer base together, offering a wide variety of products and deals found in physical stores, coupled with the convenience of personalized online shopping. At the same time, this new partnership solidifies Bringo's position as a marketplace in the Romanian market," said Cătălin Samara, CEO of Bringo International.
"Auchan aims to be as close as possible to its customers, and online commerce is a strategic reference axis for our business, with the partnership with Bringo being an opportunity to develop and diversify our online services. We are pleased with this collaboration and excited to offer Bringo customers our wide range of products and competitive prices.
In this way, we offer them an additional option to quickly and easily purchase their favorite products from Auchan stores, with access to a varied range of essential items, Romanian products, fresh products from our laboratories, as well as a diverse selection of food for a healthy lifestyle, all from the comfort of their own homes," said Teodor Șerban, Efficiency and Projects Director of Auchan Romania.
The partnership represents the shared objective of these two companies to meet consumer needs and adapt to new buying behavior trends. In this regard, the initiative translates into:
The availability of Auchan stores for Bringo users adds to an already significant list of benefits offered by the platform, from the personal shopper who provides personalized assistance throughout the entire order journey to offers from local producers, multiple delivery options, and the guarantee of receiving a refund if customers are dissatisfied with the condition of fresh products.