KOSAROM is expanding its network of own-brand stores with Fine Store locations and has introduced a new gastronomic concept, "Meat your Match," offering a unique experience of purchasing and preparing preferred meats.

"Your Taste, Your Rules!"

Kosarom Romania, one of the most esteemed meat producers in the Moldova region, has recently launched this new gastronomic concept, providing customers with a completely new experience. It allows them to buy dishes from the location's menu made with products from the store's showcases and to select their preferred meat directly from the display. This chosen meat is then prepared in a personalized way by the specialized staff on-site.

Under the motto "Your Taste, Your Rules!", Kosarom customers will have the opportunity to explore the store's showcases filled with fresh meat and select exactly what they wish to savor. From cuts to spices, the entire range of products is available to satisfy the tastes and preferences of every customer.

The location is situated in the Fine Store at Family Market Bucium, Iasi, and it brings together people from the Kosarom community, as well as local producers and artisans from the Iasi community. KOSAROM is expanding its network of own-brand stores through Fine Store locations, including the first store with a new gastronomic concept, "Meat your Match," offering a unique experience for acquiring and preparing preferred meats.

The main goal of the location is to offer customers a unique experience in which they can interact directly with Kosarom products and the staff on-site. The Kosarom team brings customers closer to the brand's story and how to successfully prepare a meat dish.

Moreover, customers can enjoy wine or cheese tastings, wild yeast bread, and various other enjoyable experiences that add an extra touch of refinement and perfectly complement the gastronomic experience.

This way, customers can learn how to easily pair wine with food in their own kitchen or discover innovative and delicious recipes. This is just the beginning of the journey in this new gastronomic concept.

Meat and gastronomy enthusiasts are invited to visit the Kosarom store at Family Market Bucium, Iasi, to explore this new experience. Additionally, there are other Fine Store locations, each of which comes with surprising ideas.

For Moldova and Iasi, Kosarom is one of the representative brands, so where could these stores be more fitting than in the heart of Iasi, at Palas Mall, Family Market Bucium, or Miroslava.

New Investments

With an investment exceeding 600,000 euros, Kosarom Fine Store is the new concept that features modern design elements, both in product presentation in the showcases and the overall store ambiance.

All elements in the space, from interior design to equipment, from product presentation to the trained staff for this type of service, were all coordinated to create the most welcoming space, closely aligned with the food safety standards imposed by current legislation.

And so, we managed to open a few stores that differentiate themselves from other similar places, locations with exceptional service from the staff, where consumers come and can make high-quality choices, come for pleasure, and leave with premium products and recommendations from specialists.

Expanding the Kosarom and AviTop Product Range

In addition to products from Kosarom and AviTop, we have expanded the product range with a select assortment of aged meat products, as well as artisanal cheeses, wild yeast bread, and wine selections that cannot generally be found in convenience stores or in the rest of our store network.

Consumers have increasingly appreciated Romanian products, and Kosarom is a brand associated with quality products. That's precisely why this store is perfect for meeting our customers' requirements and demands.

The past few years have been full of challenges for all economic agents, but we have not stopped for a moment; on the contrary, we have continuously launched new projects, whether it's product launches that cater to our consumers, store openings, or various sustainable solutions for the entire team.

Regarding our plans for the coming period, the Kosarom team is focusing on actions to be as close to our customers as possible, launching a new product assortment dedicated to the cold season and winter holiday products.