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The Family Butchers Romania has concluded a strategic partnership with Premium Food Group

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The Family Butchers Forms Strategic Partnership with Premium Food Group to Ensure Stability Amid Industry Challenges

In a decisive move to stabilize operations amid a highly challenging economic climate, The Family Butchers (TFB) has entered into a strategic partnership with Premium Food Group (PFG), pending approval by antitrust authorities.

As part of this restructuring, TFB will separate from the In Family Foods holding, with changes to the company’s ownership structure. In the future, PFG will become a shareholder in TFB as an investor, joining the existing shareholder group led by Dr. Wolfgang Kühnl.

Hans-Ewald Reinert will amicably exit the shareholder group. Moving forward, he will focus on the vegan product division within the In Family Foods holding and will continue to play a strategic role in the development of the TFB – Reinert Martinel brand.

This transition comes at a time of profound transformation within the industry, marked by structural overcapacity, rising costs, and increasingly stringent regulatory requirements. These pressures are forcing companies to adapt rapidly to remain competitive.

Despite the new partnership, TFB will continue to operate independently and without market restrictions. The company will source raw materials from a diverse range of suppliers, with no exclusivity given to PFG, thereby preserving a competitive and open procurement environment.

By committing to this collaboration, Premium Food Group is assuming entrepreneurial responsibility during a period of heightened uncertainty and is playing a key role in securing the long-term future of a company with a rich tradition. The partnership also solidifies PFG’s continued role as a key supplier of raw materials to TFB.

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